Crossdeck for Wix — full setup guide
Everything from install to identity to revenue — in one click. Install Crossdeck from the Wix App Market and it provisions your project and keys, then injects the Crossdeck web SDK site-wide via Wix's Embedded Scripts API — so page analytics, journeys, and front-end error impact start flowing with no code and nothing to paste. If your site runs Wix Stores, paid orders also flow in as revenue automatically. This doc covers each step, plus the parts that need a decision from you: identity for logged-in Wix Members, a custom domain, and how Wix Stores revenue joins the same identity graph.
Unlike the paste-in connectors, Wix installs from the App Market. On install, Crossdeck creates your project + keys for you and injects the SDK loader into your site's <head> site-wide. There is nothing to paste and no key to fill in — the loader carries only your project's publishable, ingest-only key.
TL;DR
- Install from the App Market. Add Crossdeck to your Wix site — from the Crossdeck dashboard (Integrations → Wix → Connect, which opens the Wix install), or by finding Crossdeck in the Wix App Market. One click.
- Provisioning is automatic. On install Crossdeck creates your project + app + keys and injects the web SDK site-wide. Nothing to copy, no environment to pick — it's derived from the key.
- One install = one project. Re-opening the app from your Wix account reuses the same Crossdeck project — it never mints a duplicate.
- Verify from the first real visit. Publish the site, open it, click around, then watch a live visitor land in Overview / People. That first heartbeat also locks your Allowed Origins.
- Custom domain = one 20-second step. The origin lock happens on the first heartbeat, so a custom domain added later must be added to your Allowed Origins yourself.
- Identity for Members is opt-in. Public pages are anonymous by default. To turn logged-in Wix Members into known people, add a short Velo snippet that passes the member's email to
identify(). - Wix Stores revenue is automatic. If you run Wix Stores, paid orders book as revenue in Crossdeck (normalized to USD), refunds reverse them, and it all counts toward your billing — no extra setup.
What the connector does
Installing Crossdeck from the Wix App Market does two things. First, it loads the Crossdeck web SDK on every page of your Wix site — so page analytics, journeys, and front-end error impact start flowing with no per-page setup. Second, if your site runs Wix Stores, it books each paid order as revenue. Because Crossdeck joins identity, revenue, errors, and analytics on one identity graph, you can answer questions no single-layer tool can — for example, “which paying customers hit this error last week,” or “which campaign brought the visitors who actually bought.”
The injected loader carries only your publishable key (cd_pub_, ingest-only) — it cannot read or change your Crossdeck account. It is clean and safe by construction: the environment is derived from the key prefix (cd_pub_test_ = sandbox, else production) so it can never be wrong, and an unreachable CDN is swallowed rather than surfaced.
Step 1 — Install
There is nothing to paste. Pick either route — both land in the same place:
A. From the Crossdeck dashboard
- Open Integrations in the Crossdeck dashboard.
- Under Website & No-code, choose Wix, then click Connect. This opens the Wix App Market install for the Crossdeck app.
- Confirm the install on Wix. Crossdeck provisions your project + keys and injects the SDK, then returns you to the dashboard with the connection live.
B. From the Wix App Market
- In your Wix site's dashboard, open the App Market and search for Crossdeck.
- Click Add to Site and confirm. Crossdeck creates your project + keys, injects the SDK site-wide, and links the install to your Crossdeck account.
Each Wix site maps to exactly one Crossdeck project. Re-opening the app from your Wix account (or Wix re-firing the install) always reuses that same project — the connector reserves it atomically, so it never creates a duplicate.
The injected loader holds only your publishable, ingest-only key (cd_pub_). A secret or workspace key (cd_sk_ / cd_wk_) is never placed in your Wix site. All provisioning happens on the Crossdeck engine.
Step 2 — Verify it's working
Publish the site, open it, and click around. Crossdeck's first heartbeat auto-learns your site's origin. Then open the Crossdeck dashboard → Overview / People — you'll see a live visitor with geo, and the pages they viewed. (Data begins from the first real visit — that first heartbeat also locks your Allowed Origins to that domain.)
Check that the app still shows as installed on your Wix site, that you published (not just previewed), and that the environment you're viewing in the dashboard matches the app. The first heartbeat can take a few moments.
Step 3 — Custom domain
When you connect or add a custom domain, add it to your Allowed Origins — 20 seconds, and it pulls you into the dashboard:
→ Add a domain to your Allowed Origins
A Wix site first served on its *.wixsite.com address learns that origin on its first heartbeat. It will not auto-learn a custom domain you connect later — add the custom domain to your Allowed Origins yourself, or traffic from it won't be accepted.
Step 4 — Identity (Wix Members, opt-in)
Analytics works anonymously out of the box. To turn logged-in Wix Members into known people, pass the member's email to Crossdeck with a short Velo snippet. Velo (Wix's dev platform) exposes the current member; hand their email to identify() once per page:
// Velo — site code (Public & Backend → Public, or a page's code panel).
// Requires Dev Mode (Velo) enabled on the site.
import { currentMember } from 'wix-members-frontend';
$w.onReady(async () => {
try {
const member = await currentMember.getMember();
const email = member && member.loginEmail;
const CD = window.Crossdeck && window.Crossdeck.Crossdeck;
if (email && CD && typeof CD.identify === 'function') {
CD.identify(email, { email }); // joins this visitor to the person
}
} catch (e) { /* not logged in / no member — stay anonymous */ }
});
Absent a logged-in member (a normal public visit), identify() is never called and analytics simply stays anonymous — nothing to configure and nothing that errors.
Crossdeck keys identity on email — the no-backend join rail — so the member email you pass to identify() is what joins this visitor to the same person across revenue (including their Wix Stores orders), errors, and analytics. (See How identity works for the full model.)
Step 5 — Revenue (Wix Stores, automatic)
If your site runs Wix Stores, revenue needs no extra setup. The Crossdeck app listens for Wix order events, and for each one reads the authoritative order from Wix and books it:
- Order paid → recorded as revenue, normalized to USD from the order's own currency, and joined to the buyer (by email) so it lands on the same person who browsed.
- Order refunded → the revenue is reversed (full or partial), keeping your totals honest.
Wix Stores revenue shows up in the dashboard's Revenue surface alongside every other rail, and counts toward your Crossdeck billing just like Stripe or Apple revenue — one portfolio, every rail.
Wix Stores covers your storefront. To bring in Stripe, Apple, or Google revenue as well, connect those rails in Developers → Rails — all of it joins the same identity graph as your analytics and errors.
How this differs from the other connectors
- Wix (this): one-click App Market install → project + keys auto-created → SDK injected site-wide, plus Wix Stores revenue booked automatically. Identity for logged-in Members via a short Velo snippet.
- Webflow: one-click OAuth marketplace install → account + project auto-created → SDK injected. Identity via a
data-crossdeck-identify-emailbinding. - Framer: add a Custom Code snippet via Settings → Code and edit two values (no marketplace app). Identity best-effort via
data-crossdeck-identify-email. - WordPress: install the plugin. Identity is automatic — a server-side login hook resolves the signed-in user for you.
- Bubble: add the plugin and paste your Publishable key + App ID. Identity via the “Crossdeck – Identify user” workflow action.
Every connector loads the same Crossdeck SDK and feeds the same dashboard — only the install, identity binding, and (for Wix) built-in store revenue differ per platform.
Crossdeck for Wix — one-click Wix App Market install (project + keys auto-provisioned, SDK injected site-wide via Embedded Scripts), one install per site, environment derived from the key prefix, custom-domain add via Allowed Origins, opt-in Member identity via a Velo identify() snippet, and automatic Wix Stores revenue (paid + refunded, normalized to USD) on the shared identity graph (August 5, 2026). Related: Identify users, Connect Stripe.
Using an AI assistant? Read this page as clean markdown — index.md — or the whole docs index at /docs/llms.txt.